How To Use This Site

Step 1:

Complete the Partner Marketing Assessment either alone or with a team. We recommend inviting the individuals responsible for sales and marketing in your organization to participate. We also recommend retaking the assessment at the beginning of each fiscal year. Reviewing each question with a team from across your organization will reveal any differences in opinion and understanding about how your marketing efforts are currently being planned and executed. For each question, your goal is to come to a common answer, and pinpoint areas for improvement as a team. Starting here will help you to focus on building a strong foundation for your future marketing efforts.

Step 2:

Using your custom recommendations from the Partner Marketing Assessment, complete each item on your Action Plan in order of priority.